Style Decision – Fabric

Many types of fabrics are used in bridal gowns and each fabric has a different weight, texture, look, cost and even sound!


Most bridal gowns are made of satin, which is a heavy fabric that is shiny on one side and has a smooth surface. Satin is a strong and also an expensive fabric.


Silk is the most luxurious fabric used for bridal gowns. It is lightweight and is often found draped on column or sheath dresses that follow the natural shape of the body. There are several other types of silk, including silk Mikado which is shiny, or raw silk which is often matte with obvious grain lines.


Crepe often has a crinkled, matte surface and is soft like chiffon, but not sheer. It is slightly stretchy and can be cut on the bias to create very slim silhouettes. Crepe is lightweight but heavy enough to hang straight, so is often found on column or sheath bridal gowns.


Taffeta is a light but crisp fabric that has a glossy or shiny finish. Think Princess Diana! Taffeta is known to have a rustling sound and is used for a variety of different styles of bridal gowns. It is quite thin and is often paired with tulle or harsher netting to create a full skirt.


Lace can be used on several parts of a bridal gown, such as a lace neckline, hem line or sleeves. It can also be used all over the dress, often with a satin base dress underneath. Lace can vary in thickness, weight and design, so lace bridal dresses will differ with each designer and each collection. Lace normally has a matte finish but is sometimes embellished with beads, sparkly thread or sequins to give the dress an added dimension.


Chiffon is a very lightweight, soft and sheer fabric. It is often found draped or gathered on Grecian style dresses, or on destination wedding dresses. It usually has a matte finish. Chiffon dresses often have a satin base dress with one or more chiffon layers over the top.


Tulle is a type of soft mesh netting that is very lightweight and sheer. Often associated with ballerina tutus, Tulle is mainly used as layers for a full skirt. It can be left plain, embellished with a number of beads or diamantes, or made completely sparkly with an added coat.


Organza is a light, flowing fabric that is soft and sheer like chiffon but has a tougher texture like tulle. It often has a shimmering coat and can be used for various elements of the wedding dress, such as the bodice, skirt or embellishment features. If the whole dress is made from organza then a satin base dress is often used with the organza layers over the top.

To see more dresses in a variety of fabrics from a range of designers, click here.


    Claim your Listing
    Edit your Listing and add information

    Claim your Listing
    STEP 1

    • • Find your store in the Retailer Directory by typing in the name of your store in the box marked “Search by Shop Name” and clicking the search / magnifying glass icon.
    • Go down the list until you find your store.
    • Click on the name of your store and you will go to your directory entry.

    STEP 2

    • Once you are in your directory entry, move your mouse over the right hand side of the page and a button will appear that says “Claim this Listing”.
    • Click on this button and you will go to the Claim Listing page.

    STEP 3

    • Once you are in the Claim Listing page, type in your name and email in the boxes.
    • In the Comments box, type in your position within the store eg Owner or Manager or Sales Assistant etc. This additional information will help verify your claim.
    • Select the listing type you require by clicking on the circle next to Premium or Expert.
    • Accept the Terms and Conditions by clicking on the square.
    • Clicking the big “Claim Listing” button at the end of the page will take you to PayPal’s own pages. This Help Guide will not be visible on PayPal’s pages. So before you click on the “Claim Listing” button please note that on PayPal’s pages:
    • Important: If you do not already have an account with Paypal, click the button to use Paypal as a Guest and also click the “Do not have a PayPal account” button. If you already have an account with Paypal, log in to Paypal and complete your purchase as usual.
    • Important: You may need to change the Country to the UK by clicking on the drop down menu and selecting the United Kingdom.
    • Once you have made the payment via PayPal, you will see a message from us which includes the next steps.
    • Now click the big “Claim Listing” button at the end of the Claim Listing page to go to PayPal.
    • You will then go to the PayPal page where you will be able to complete the transaction.
    Edit your Listing & Add Info
    STEP 1

    • At the end of the page, click the “Edit My Listing” button and you will be taken to your Retailer Dashboard.
      Click on the name of your store and you will be taken to your Listing on the website.
    • Move your mouse to the right hand side of your listing and the “Edit this Listing” button will appear.
    • Click the “Edit this Listing” button.
    • A form will appear with the name, postal address and phone number of the store already filled in. Check these details are correct and amend them if necessary.
    • The form has other boxes in which you can add in other information. It is up to you what other information you wish to add.

    STEP 2

    • Type in your mobile, email and website address in the boxes.
    • If you have Twitter, Facebook or Google+ accounts you can add them in the boxes.

    STEP 3

    • Add the designers whose dresses you stock.
    • Firstly, click on the drop down menu list to add a Wedding Dress Expert Featured Designer whose dresses you stock. Click the Add More button to add additional Wedding Dress Expert Featured Designers whose dresses you stock.
    • Secondly, go to the Other Designers box and type in the names of any other designers (ie in addition to the Wedding Dress Expert Featured Designers listed above) whose dresses you stock. Please type in the names of the other designers you stock and put a comma after each of the designers’ names.

    STEP 4
    Type in any additional information you would like to add in the boxes provided. There are separate boxes where you can add:

    • a brief summary or introduction to your store.
    • your trading hours.
    • any industry awards you have won and any industry associations where you are a member.
    • a customer testimonial.
    • a second customer testimonial.
    • a third customer testimonial.
    • any Special Offers including Sale announcements.

    STEP 5

    • Click the Save Changes button at the end of the page to save the additional information you have just added.
    • You can edit and add further information whenever you like by amending the information in the boxes on this page

    STEP 6

    • Underneath the heading “Directory Dashboard” at the top of the page there are a row of sub-headings.
    • Click on the word “Listings” and you will go to the next page.
    • Click on the name of your store and your listing will appear.
    • Move your mouse across to the right side of the listing and a small picture of a camera will appear. When you put your mouse on the camera it says “Add frontpage photos”.
    • Click on the camera and you will go to the photo upload page.
    • Click on the button which says Choose Files.
    • Find the photo on your computer that you want to display on your listing. Click on the photo and then click on the Open button. The photo will then appear on the page. Repeat this process to add further photos, up to a maximum of 5 photos.
    • Click on the Submit button.

    STEP 7

    • Click on the Retailer Directory main menu at the top of the page.
    • Type the name of your store into the box marked Search by Shop name.
    • Click on the name of your store and you will see your directory entry.
    • Check your directory entry.
    • To make any amendments (or for Expert Directory entries to add more photos) click on the Edit Listing or camera buttons and follow the appropriate steps listed above.